Hi! I’m Steve Pashley.
Problem Solver, Product Innovation Leader & Maker of Inspired Things
I'm an entrepreneurial Design Leader with 20 years’ experience understanding users and building teams that thrive on collaborative testing and learning. I have a passion for solving wicked problems through research and innovative product design. From supporting Emergency Room doctors in improving patient outcomes to teaching those struggling with type 2 diabetes how they can make healthier food choices—my aim is to help businesses tackle complex, real-world challenges that have a measurable impact on the quality of life.
Smarter Search
Improving search to help cardiology fellows more quickly find the most important information to deliver improved patient treatment at the point of care.
New Nurse Retention
Helping Healthcare institutions address the new nurse attrition problem.
Companies I’ve worked with and for
Back to Design basics
In Design, words matter. What we say. What we mean. And how we communicate can determine if we fail or succeed. Let’s get back to basics and clear, straight-forward language. Let’s learn and design solutions to real problems for real people.
I am an imposter (and so are you)
You are The Imposter. And always will be. That’s okay … Embrace The Imposter.